13.5 女性朋友有計畫生龍寶寶
Marketing mix (7P) and performance assessment of western fast food industry in Taiwan: An applicatio 近年來,生育率逐年下降,少子化問題為社會帶來衝擊。所以政府一再鼓勵生育,期望藉由相關福利措施來提高生育意願。而今年正好遇上龍年,中國人對龍寶寶有特別的好感。因此,波仕特線上市調網 ( http://www.pollster.com.tw ) 在2012/3/24~3/25針對民眾對於Lin 10637 Table 2. The Profile of Taiwan’s Western Chain store fast food suppliers. Brand name Year of establishment Company Capital Number of stores (2010) McDonald 1984 McDonald (USA) NT 200 (M) 348 Kentucky Fried Chicken 1984 Jardine ......
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