Cathay Pacific promotes cheap 'Fanfares' as quasi answer to LCCs, but structural change is needed |
Cathay sees 80% take-up of Fanfares, which comprise less than 1% of capacity Cathay in 2012 launched a promotion called "Fanfares" in which a limited number of return economy class tickets are put on sale on Cathay's website (on a dedicated page) every .....